Alinea’s Nick Kokonas is starting to roll out his SLEEK ticketing system to restaurants around the world. To reserve a table, guests put down a small deposit on dinner — or sometimes they pay for the full price of a meal in advance, including tax, tip and wine pairings. The key here is that this system shifts the financial risk of dining out, which can easily approach $1,000 for two, from the restaurant to the guest, as the tickets are usually non-refundable. Is this a GOOD DEAL or a BAD DEAL? Your call, world. In the meantime, we break down the math over at Eater!
I would think this is a positive for both parties. It’s not for your everyday corner spot or a TGI Friday’s but for popups, events and formats like Next and highend spots, it’s great.
The preorder format certainly can help the restaurant business with better costing and expenditure management with very clear cash flow predictions. And it’s good for the staff too. It’s the closest they will get to a clear salary format when waiting for tips.